Salesforce for Energy & Utilities.

Powering digital transformation in this critical industry.

Everyone at Inardua has experience in Energy & Utilities

From energy retail and utility networks, to waste management, water supply, and emerging sectors such as electric vehicle charging and storage.

Expertise for Every Corner of the Energy and Utilities Industry

Retail & Supply.

For energy, water and waste retailers, Salesforce ensures that the needs of your customers and users alike are the cornerstone of your organisation. From quote and registration, to service and digital experiences; Salesforce will deliver a Single Customer View (SCV) alongside best-in-class efficiency and automation.

With extensive industry experience, we understand the processes which underpin both retail and supply, from industry data flows to metering and change of tenancy requirements.

Services & brokers.

Increase revenue through sophisticated and efficient pipeline management.

Prioritise the best leads, and give your sales team all the information they need in one platform. With our custom data model you will be able to manage interactions with partners, clients and 3rd parties alike.

Technology & industry bodies.

The energy, water and waste industry is diversifying its services and delivering innovation at an ever increasing rate.

We understand the complex challenges faced by businesses delivering new products and models to the market - from smart meter data to storage and digital technology.

And with new business models and innovative solutions, comes the need for oversight and regulation. The ability for bodies, NGOs and charities to manage stakeholders, fundraising and programs can be greatly enhanced using Salesforce CRM.

Industry Pain-points and our Unique Solutions

  • Many energy and utilities companies struggle with disconnected legacy systems, resulting in inefficient workflows, inconsistent data, and poor customer experiences.

    How We Help:
    We specialise in complex integrations that bring together multiple systems, with Salesforce as the core platform. Our expertise ensures seamless data flow, enabling unified operations and a 360-degree view of customers.

  • Energy customers now expect personalised, efficient, and seamless digital experiences, much like they get in retail or other industries.

    How We Help:
    We design and implement Salesforce solutions to enable intuitive energy journeys, such as billing inquiries, new connections, service upgrades, and outage management. Our solutions prioritise customer engagement and satisfaction.

  • Navigating complex regulatory requirements and ensuring compliance can be daunting, especially in highly-regulated markets.

    How We Help:
    We leverage Salesforce’s capabilities to embed compliance checks into customer and operational workflows, reducing manual effort and ensuring adherence to regulations.

  • Inefficiencies in field service management, asset tracking, and resource allocation lead to increased costs and downtime.

    How We Help:
    Through Salesforce Field Service (FSL), we streamline field operations, optimise scheduling, and improve first-time fix rates, helping businesses save time and reduce costs.

  • The shift towards renewables, decentralisation, and smart energy solutions creates operational challenges for scaling and adapting to new business models.

    How We Help:
    Our solutions enable energy companies to scale efficiently by leveraging Salesforce’s industry-specific tools like Industries CPQ for complex product and service offerings and Einstein for predictive analytics.

  • Customer service teams in the energy and utilities sector often struggle to resolve issues on the first call because they need to access multiple disconnected systems to gather the required information. This leads to longer call times, frustrated customers, and increased operational costs.

    How We Help:
    Our solutions enable energy companies to scale efficiently by leveraging Salesforce’s industry-specific tools like Industries CPQ for complex product and service offerings and Einstein for predictive analytics.

  • Many organisations rely on manual processes, such as importing meter readings from spreadsheets, to update critical systems like billing. This increases the risk of errors, delays, and inefficiencies.

    How We Help:
    We create unified customer service solutions by integrating Salesforce with your other systems (e.g., billing, metering, outage management). This ensures that agents have all the information they need in one place, reducing the need to switch between systems and improving first-call resolution rates. By empowering agents with real-time insights and an intuitive interface, we help deliver faster, more effective support

  • When work is completed off-platform, management lacks visibility into progress, work volume, and overall productivity. This creates bottlenecks for decision-making and operational efficiency.

    How We Help:
    We automate and streamline data workflows by integrating Salesforce with external data sources and backend systems. This eliminates the need for spreadsheets, ensures accurate and timely updates, and reduces manual effort.

  • Backend systems often lack robust reporting capabilities, leaving data management teams without a clear view of work volumes or the ability to generate actionable insights.

  • Disconnected systems and manual processes lead to inconsistencies in data quality, making it difficult for data management teams to ensure accuracy in real time.

We have an in-depth understanding of the complexities and terminology which make up the industry, and we have specific experience delivering solutions to a range of common issues.

In short, we’ll spend less time getting up to speed, and more time working on solutions to deliver your desired outcomes.

“My passion lies in transforming the Energy and Utilities sector through innovative solutions that empower businesses, benefit communities, and drive meaningful progress towards a sustainable future.”

Amy Healy
Practice Lead
Energy and Utilities

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